2019 NASCAR TV Ratings

  • Richmond TV ratings UPDATE: NASCAR Cup Series racing from Richmond (Va.) delivered a 1.8 overnight rating on FOX, up a tick from last year (1.7), but down a third from 2017 (3.3). It was the sixth of nine races this season to post an increase in the metered markets. Despite the bump, the 1.8 is tied as the second-lowest for a Cup Series race on broadcast television since at least 2000.(Sports Media Watch)(4-14-2019)
    UPDATE: NASCAR Cup Series racing from Richmond earned a 1.7 rating and 2.79 million viewers on FOX, down a tick in ratings and 8% in viewership from last year (1.8, 3.03M) and down 41% and 39% respectively from 2017 (2.9, 4.58M). The 1.7 rating is tied as the lowest for a Cup Series race on broadcast television since at least 2000, matching last year’s fall Kansas race on NBC. This is the second straight year the race has tied a broadcast ratings low. NASCAR has had more increases than usual this season, and average viewership is up 2% for the seven races on the FOX broadcast network (from 5.14M to 5.23M).(Sports Media Watch)(4-19-2019)

  • Bristol TV ratings UPDATES: FS1 earned a 1.7 overnight for yesterday's Monster Energy NASCAR Cup Series @FoodCity 500 Bristol. There is no direct year over year comparison as the 2018 race was postponed until Monday and run on Fox, but it got a 1.5.(Sports Business Journal's Adam Stern)(4-8-2019)
    UPDATE: NASCAR Cup Series racing from Bristol (Tenn.) earned a 1.7 overnight rating on FS1 Sunday afternoon, down 47% from the last time the race was run as scheduled, 2016 on FOX (3.2). Versus the second FS1 race of last season, Texas, overnights increased 1% (1.70 to 1.68). Keep in mind last year’s Texas race aired opposite the final round of the Masters.(Sports Media Watch)(4-9-2019)
    UPDATE 2: NASCAR Cup Series racing from Bristol (Tenn.) earned a 1.7 rating and 2.81 million viewers on FS1 last Sunday, down 50% in ratings and 49% in viewership from 2016 on FOX, the last time the race was run as scheduled (3.4, 5.46M). Last year’s race was postponed to Monday and earned 1.96 million viewers. Compared to the second FS1 race of last season, Texas, ratings were flat and viewership fell 1% from 2.82 million. Keep in mind the Texas race aired opposite the final round of the Masters. Outside of the men’s and women’s Final Four, Bristol was the most-watched sporting event of the weekend.(Sports Media Watch)(4-12-2019)

  • Texas TV ratings UPDATE: Fox earned a 2.3 overnight for yesterday's O'Reilly Auto Parts 500 at Texas Motor Speedway. No direct YOY comp as '18 race was on FS1, but it got 1.7. The 2017 race on Fox got 2.5.(Sports Busines Journal's Adam Stern)(4-1-2019)
    UPDATE: NASCAR ratings continued to improve last weekend, albeit with an assist from a scheduling change. Last Sunday’s NASCAR Cup Series race from Texas earned a 2.2 rating and 3.65 million viewers on FOX, up 29% in ratings and viewership from last year on FS1 (1.7, 2.82M), but down 19% in both measures from 2017, the last time it aired on FOX (2.7, 4.53M). Danny Hamlin‘s was the fourth of the last five Cup Series races to increase over last year, though it was the first of those four to move up from cable to broadcast. For the weekend, NASCAR was the top sporting event on any network outside of the NCAA Tournament.(Sports Media Watch)(4-4-2019)

  • Martinsville TV ratings UPATE: Fox Sports 1 earned a 1.5 overnight rating for yesterday's Monster Energy NASCAR Cup Series at Martinsville. No direct comparison to last year because that race got postponed to a Monday, but it got a 0.8.(Sports Business Journal's Adam Stern)(3-25-2019)
    UPDATE: Sunday’s NASCAR Cup Series race from Martinsville (Va.) earned a 1.5 rating and 2.46 million viewers on FS1, down 35% in ratings and 38% in viewership from 2017, the last time the race was run as scheduled (2.3, 3.96M). Last year’s race was postponed to Monday due to rain and had 1.19 million. The race snapped a streak of three straight increases for NASCAR’s Cup Series, the longest such streak since 2016. Despite the lower numbers, the race delivered the largest FS1 audience since Game 7 of last year’s MLB National League Championship Series.(Sports Business Journal)(3-27-2019)

  • Auto Club TV Ratings UPDATE: .@FoxTV earned 4.18 million viewers for Sunday's #AutoClub400 @ACSupdates, up 4% from 4.03 million for last year's race.(Sports Business Journal's Ada Stern)(3-19-2019)
    UPDATE: Last Sunday’s NASCAR Cup Series Auto Club 400 earned a 2.5 rating and 4.18 million viewers on FOX, up a tick in ratings and 4% in viewership from last year (2.4, 4.03M), but down 22% and 19% respectively from 2017 (3.2, 5.19M). Kyle Busch‘s win was the third straight Cup Series race to increase over last year, marking the first time since May 2016 that three consecutive races have increased. Last season, it took until Watkins Glen in August before NASCAR scored its third increase of the season. Only four races all of last season posted an increase. For the weekend, NASCAR ranked third among sports programs behind the NCAA Tournament Selection Show (3.7, 6.2M) and the competing final round of The Players Championship on NBC (2.75, 4.19M).(Sports Media Watch)(3-21-2019)


  • Phoenix TV Ratings UPDATES: Per Sports Business Journal's Adam Stern, Fox earned a 2.8 overnight rating for yesterday's race at ISC Raceway, up 4% from a 2.7 for last year's race. The event was the top-rated sports event of Sunday and marks third overnight uptick so far this season out of four NASCAR Cup races.(3-11-2019)
    UPDATE: Fox earned a 2.9 final rating and 4.794 million viewers for Sunday's Phoenix race, up 4% and 5%, respectively, from a 2.8/4.578M for last year's race.(Adam Stern - Twitter)(3-12-2019)
    UPDATE 2:Sunday’s NASCAR Cup Series race at Phoenix earned a 2.9 rating and 4.79 million viewers on FOX, up a tick in ratings and 5% in viewership from last year (2.8, 4.58M), but down 12% and 11% respectively from 2017 (3.3, 5.39M). Kyle Busch‘s win, which peaked with 5.37 million viewers, was the second straight NASCAR race to post an increase over last season, marking the first time since 2016 that consecutive races have increased. For the season, NASCAR on FOX is averaging 6.34 million viewers — up 3% from last year (6.17M).(Sports Media Watch)(3-13-2019)

  • Las Vegas TV ratings UPDATES: Sports Business Journal's Adam Stern tweeted that overnight TV ratings for the Pennzoil 400 at Las Vegas Motor Speedway were a 2.9 rating, up 4% from a 2.8 for last year's race. That should make the race the highest-rated U.S. sports event of the weekend for the third straight week to start 2019.(3-4-2019).
    UPDATE Again, from Adam Stern, "@FoxTV earned 5.115 million viewers for Sunday's @Pennzoil 400 @LVMotorSpeedway, an increase of 8% from last year's 4.735 million. The race was the most-watched U.S. sports event of the weekend."(3-5-2019)
    UPDATE 2: Sunday’s NASCAR Cup Series race from Las Vegas delivered a 3.0 rating and 5.12 million viewers on FOX, up 3% in ratings and 8% in viewership from last year (2.9, 4.73M), but down 17% and 14% respectively from 2017 (3.6, 5.97M). Joey Logano‘s win snapped a streak of three straight declines for the Las Vegas race, which last posted an increase in 2015. NASCAR was the top sporting event of the weekend, finishing comfortably ahead of the competing PGA Tour Honda Classic on NBC (2.4, 3.80M).(Sports Media Watch)(3-6-2019)

  • Atlanta TV ratings UPDATE: According to Sport Business Journal's Adam Stern, Sunday's Cup race at Atlanta Motor Speedway earned Fox a 3.0 overnight rating, off slightly from a 3.1 for last year's race. The Cup race was top-rated sports event for the second straight weekend.(2-25-2019)
    UPDATE: Fox earned 5.1 million viewers for Sunday's race, the most-watched sports event in the U.S. last weekend but also off from 5.6 million for last year's race. Xfinity got 1.08M viewers (vs. 1.15M last year). Trucks got 956K viewers (vs. 931K last year).(Adam Stern)(2-26-2019)
    UPDATE 2: Sunday’s NASCAR Cup Series race from Atlanta earned a 3.1 rating and 5.07 million viewers on FOX, down 6% in ratings and 10% in viewership from last year (3.3, 5.61M) and down 18% and 23% respectively from 2017 (3.8, 6.60M). Excluding rainouts, Brad Keselowski‘s win ranks as the lowest rated Atlanta race since 1999 (2.6) and the least-watched since 2003 (4.73M). Despite the lower numbers, NASCAR was still the weekend’s top sporting event on any network, comfortably ahead of the second-place Rockets-Warriors NBA game on ABC Saturday night (2.1, 3.42M). The NBA game had a slightly higher rating in adults 18-49.(Sports Media Watch)(2-27-2019)


  • Daytona TV ratings: Sunday’s Daytona 500 earned a 5.3 rating and 9.17 million viewers on FOX, flat in ratings and down 1% in viewership from last year (5.3, 9.30M) and down 20% and 23% respectively from 2017 (6.6, 11.92M). Denny Hamlin‘s win ranks as the least-watched Daytona 500 on record, falling below the previous mark set last year. It is tied as the lowest rated ever, matching last year. The record-lows are a marked reversal from the overnights, which increased eight percent. Daytona had an average streaming audience of 53,000, up 10% from last year (48K) and a NASCAR record. The combined TV and streaming audience of 9.22 million remains a record-low. (Sports media Watrch)(2-19-2019)